Descriptor
| Adolescents | 2 |
| Advertising | 2 |
| Consumer Economics | 2 |
| Mass Media Effects | 2 |
| Television | 2 |
| Family Influence | 1 |
| Family Role | 1 |
| Influences | 1 |
| Media Research | 1 |
| Newspapers | 1 |
| Predictor Variables | 1 |
| More ▼ | |
Source
| Journalism Quarterly | 1 |
Author
| Moore, Roy L. | 2 |
| Moschis, George P. | 2 |
Publication Type
| Reports - Research | 2 |
| Journal Articles | 1 |
| Speeches/Meeting Papers | 1 |
Education Level
Audience
Location
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Peer reviewedMoore, Roy L.; Moschis, George P. – Journalism Quarterly, 1983
Reports that adolescents learn consumer skills primarily from parents and from newspaper and television contact. (FL)
Descriptors: Adolescents, Advertising, Consumer Economics, Family Role
Download full textMoore, Roy L.; Moschis, George P. – 1982
A longitudinal study examined both the short term and the long term effects of television advertising on the development of adolescents' consumption-related orientations. Questionnaires were administered to 556 adolescents in a number of schools in a southern state; a second wave of questionnaires was administered to a subsample of 230 of these…
Descriptors: Adolescents, Advertising, Consumer Economics, Family Influence
