A large number of exercises based on film advertisements, which are reproduced in the article, and suggestions for using them. The exercises include reading comprehension, vocabulary, translation and reinforcement activities. Examples are given in English, French and Italian. Suggestions for introducing students to cultural differences are also…

The language teacher automatically teaches culture when he teaches language, but there are many ways in which the Italian teacher can specifically bring culture to the Italian classroom. Through use of vocabulary certain differences in culture can be made clear to students. Dialogues should be used to reveal major areas of contrast and similarity…