The Radio Club Association of Niger (ARCN) is a private agency and has been in operation for ten years under the guidance of the radio section of the Ministry of Information. The primary objective of this project is not the assimilation of information but the growth in awareness of their situation by local people. Most of the program therefore consists of feedback from interviews of local people about a certain problem. The ARCN faces problems such as finance, the prospective competition with more glamourous media such as TV and satellites, and the tendency of local bureaucrats to look toward the interests of other bureaucrats rather than the needs of the village. There has been no formal evaluation of results that precisely answers the question of cost effectiveness, but there is a large amount of feedback from people over the past decade that provides a rich qualitative picture of the program's impact. (CH)