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Direct linkde Roo, Nina; Amede, Tewodros; Elias, Eyasu; Almekinders, Conny; Leeuwis, Cees – Journal of Agricultural Education and Extension, 2023
Purpose: Agricultural extension services in poor countries often identify opinion leaders based on criteria such as wealth and social status. We explore the effectiveness of this top-down approach by analysing the role of so-called model and nodal farmers in the diffusion of malt barley in a highland community in Ethiopia. Research approach: We…
Descriptors: Network Analysis, Social Status, Rural Extension, Case Studies
