Although there has been some success with programmes that aim to increase STEM involvement by women and underserved minorities, science educators continue to seek ways to promote students' interest in STEM. This study builds on social cognitive career theory (SCCT) and the theory of enclothed cognition to assess the impact of wearing lab coats on…

As one of the authors was warning the fifth-grade class about protecting clothes from spills in the lab, one student commented that his pants wouldn't stain because they were covered with some "nano stuff." The class tossed water on the pants and watched it bead up and roll off "like magic." The class's interest was piqued, and the questions…