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Jassem, Harvey C.1
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Jassem, Harvey C.; And Others – 1980
Of all the mass media, radio is the most abundant, both in terms of the number of radio stations in operation and the number of radio receivers in use. Unfortunately, given the dynamics of a competitive market and the Federal Communications Commission's reluctance to interfere with a licensee's discretion in the choice of format, format…
Descriptors: Attitudes, Audiences, Broadcast Industry, Federal Regulation