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Direct linkHuisman, Jeroen; Mampaey, Jelle – Higher Education Research and Development, 2016
In times when universities are becoming less self-evident, these organisations may be confounded in terms of which aspects of their activities and performances they should communicate with their stakeholders. A related question--central to our study--is how they communicate. This paper analyses the style of one particular type of communication:…
Descriptors: Institutional Mission, Foreign Countries, Institutional Characteristics, Speeches
