Descriptor
Communication Research | 1 |
Elections | 1 |
Higher Education | 1 |
Political Attitudes | 1 |
Political Candidates | 1 |
Presidential Campaigns… | 1 |
Source
Communication Reports | 1 |
Author
Hellweg, Susan A. | 1 |
Publication Type
Journal Articles | 1 |
Reports - Research | 1 |
Education Level
Audience
Location
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating

Hellweg, Susan A.; And Others – Communication Reports, 1988
Examines voters' evaluative structures used in making decisions about political candidates, specifically regarding election level and candidates' incumbent-challenger status. Concludes that incumbent positioning affects perceptual criteria formation for candidates. Reports that voting behavior predictions can be made when candidate idiosyncracies…
Descriptors: Communication Research, Elections, Higher Education, Political Attitudes