Provides a brief overview of the main methodological tools used in studies of language attitudes, focusing on the paradigm of speaker evaluation. Discusses the kinds of findings emerging from these studies and speculates on priorities for future language attitude research. (EKN)

The articles in this special journal issue on hypercorrection are reviewed and related to accommodation theory. A heuristic model is presented that places hypercorrection in a theoretical framework designed to explore its antecedents and consequences in a variety of settings. Directions for future research are also suggested. (30 references) (LB)

Research supported by a grant from the Canada Council; expanded version of a paper presented at the Annual Conference of the British Psychological Society, Nottingham, England, April 1972. (DD)

Notes that the study of language attitudes is rich in a history stretching across several decades and social scientific disciplines. Points out that beliefs about language use can bias social interaction and decision making and that more study is required to increase understanding of the language attitude process. (74 references) (Author/CK)

This experiment using the matched-guise technique in a natural setting shows that listeners' cooperative behavior can be influenced by a speaker's style of speech not only in a face-to-face situation, but also on the basis of voice cues alone. Broadness of pronunciation also influences reactions. (POP)

This paper presents certain innovations in the "matched-guise" technique of dialect study, which is used to determine people's immediate evaluative responses to tape-recorded speakers of various accents, dialects and languages. (CHK)

Focuses on three issues: social evaluations of speech deemed patronizing towards the elderly in a language other than English, such as, Dutch; stereotypes about the elderly as a social category; and the empirical possibility of a link between evaluations of so-called patronizing speech towards older people and stereotypes about the elderly held by…

Provides an initial review of social scientific research on the causes and effects of alcohol use and abuse. A framework is provided for exploring some of fundamental and everyday sociolinguistic and communicative dimensions of drinking, with attention to their implications for drinking and driving practice and anti-drunk-driving campaigns. (118…

Explores several models of cognitive and structural perspectives involving minority-language situations, and attempts to integrate them into a framework of predictive propositions that elaborate psychosocial climates of maintenance, majority-minority encounter, and interactive strategies. (65 references) (Author/CB)

This study was designed to determine whether subjects would behave differently to a standard and nonstandard British-accented speaker. The matched-guise procedure was used with a stimulus speaker present, face-to-face with listeners. Listeners did not know they would subsequently be required to evaluate the speaker's personality. (Author/RM)

Drawing on sociopsychological theory and research on intergroup relations, it is argued that awareness should not necessarily lead to tolerance. An exploratory study of 253 American students showed only extremely modest and uncertain relationships between language awareness and tolerance. (37 references) (Author/LB)

A research study is reported that studied (1) the effect of respondents' chronological age on attitudes toward patronizing speech directed at the institutionalized elderly and (2) the prevalence of and understanding of patronizing speech toward noninstitutionalized elderly individuals. (36 references) (LB)

An investigation is reported which was designed to determine to what extent second generation male West Indians have accommodated to local white speech norms in the city of Cardiff. (RM)

Reports a study of the values of three groups of British adolescents: bilingual Welsh, English-only-speaking Welsh, and English-only-speaking English. The Rokeach Value Survey was used and a comparative study was made of actual and perceived differences in values. Results are discussed according to a model of the functions of social stereotypes.…