Descriptor
| Attention Span | 1 |
| Higher Education | 1 |
| Models | 1 |
| Television Research | 1 |
| Television Viewing | 1 |
Source
| Human Communication Research | 1 |
Author
| Geiger, Seth | 1 |
| Reeves, Byron | 1 |
Publication Type
| Journal Articles | 1 |
| Reports - Research | 1 |
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Peer reviewedGeiger, Seth; Reeves, Byron – Human Communication Research, 1993
Assesses the variable amounts of attention that are required for a viewer to process two kinds of interruptions common to television: the shift from one message to a different, unexpected message; and the reference to previously presented material. Interprets results in terms of limited capacity and attentional inertia models of attention. (RS)
Descriptors: Attention Span, Higher Education, Models, Television Research
