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Fico, Frederick; And Others – Communication Research: An International Quarterly, 1987
Explores agenda-setting implications of indexing news content by topic instead of by salience cues. Suggests significant differences in news topic exposure on equivalently concentrated patterns of readership in two versions of a newspaper. Readers evaluated the indexed newspaper negatively, but a reader core liked the indexing. (NKA)
Descriptors: Audiences, Electronic Equipment, Indexing, Mass Media