Cites the news story "lead," which tells immediately what the story is about, as necessary for "hooking" the reader. States that leads do not come that easily, but that they must deliver the news. Adds that a good lead should eliminate unnecessary words and select key words. Offers examples of good and bad leads. (PA)

Discusses the use of the verb "said"--the verb of neutrality--and states that it is a good writer's trusted literary companion. Cites various examples of its use in promoting objectivity in stories, and offers advice from grammar writers as to using "said" effectively. (PA)

Compares an "uncluttered" writing portfolio to a wise investment. Describes methods for saving words, or "tightening" an essay, such as using firm verbs and nouns, maneuvering active and passive tense, and making every word count. (PA)

Focuses on "emphasis and interest" as elements of power in writing that moves the reader along "roads of news." Suggests revisions in selected sentences from student publications, revisions which improve the sentences to give more information in opening sentences and nonrepetitive amplification in following sentences. Cites…