Trends in Network Prime-Time Programming, 1953-74.

Dominick, Joseph R.; Pearce, Millard C.

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Peer reviewed

ERIC Number: EJ137837

Record Type: CIJE

Publication Date: 1976

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Trends in Network Prime-Time Programming, 1953-74

Dominick, Joseph R.; Pearce, Millard C.

Journal of Communication, 26, 1, Win 76

Examines major television programming content trends by reviewing prime-time entertainment series that premiered during the fall season of each year from 1953-74, and concludes that audiences are being offered fewer and fewer content choices. (MH)

Descriptors: Broadcast Industry, Economic Factors, Mass Media, Programing (Broadcast), Television, Television Research

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