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Dillard, James Price; And Others – Communication Monographs, 1989
Argues that an individual's activities prior to and during an interpersonal influence attempt may be explained by his or her goals. Examines primary and secondary goals, their relationships to one another, and how they shape the interpersonal influence process in terms of planning, effort, directness, positivity, and logic. (SR)
Descriptors: Communication Research, Higher Education, Interpersonal Communication, Interpersonal Relationship