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Blanchard, Simon J.; Aloise, Daniel; DeSarbo, Wayne S. – Psychometrika, 2012
The p-median offers an alternative to centroid-based clustering algorithms for identifying unobserved categories. However, existing p-median formulations typically require data aggregation into a single proximity matrix, resulting in masked respondent heterogeneity. A proposed three-way formulation of the p-median problem explicitly considers…
Descriptors: Matrices, Undergraduate Students, Heuristics, Psychology
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DeSarbo, Wayne S.; And Others – Psychometrika, 1996
A stochastic multidimensional unfolding (MDU) procedure is presented to represent individual differences in phased or sequential decision processes spatially. A Monte Carlo analysis demonstrates estimation proficiency and the appropriateness of the proposed model selection heuristic, and an application to capture awareness, consideration, and…
Descriptors: Cognitive Processes, Consumer Economics, Decision Making, Estimation (Mathematics)