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Gallego-Balsà, Lídia; Cots, Josep M. – Language, Culture and Curriculum, 2016
This paper explores the impact of the tourism discourse on the self-representation strategies that a university in Catalonia adopts towards international students, and the extent to which these strategies connect with the stance of international students towards their study-abroad experience. The data were ethnographically collected during the…
Descriptors: International Education, Tourism, Content Analysis, Romance Languages
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Lasagabaster, David; Cots, Josep M.; Mancho-Barés, Guzman – Multilingua: Journal of Cross-Cultural and Interlanguage Communication, 2013
The process of internationalisation of higher education can be seen as fluctuating between two main discourses: economic competition and academic internationalisation (Bolsman & Miller 2008). Within the former type of discourse, internationalisation is constructed as a means to generate income, in competition with other institutions, through…
Descriptors: Foreign Countries, International Education, Higher Education, Competition