In 1966, Joan Ganz Cooney was a documentary producer at Channel 13 when Lloyd Morrisett, then Vice President at the Carnegie Corporation of New York, offered her an opportunity that would change the landscape of children's media forever. The Carnegie Corporation provided funding for a three-month study during which Joan traveled the country to…

This paper describes the evolution of the Children's Television Workshop, which was originally suggested in a study made by Joan Ganz Cooney for the Carnegie Corporation, and which was responsible for the development and production of the daily, 1-hour educational program, "Sesame Street:" As envisioned in the Carnegie proposal, the…

During its seven year history, "Sesame Street" has maintained high popularity while introducing such innovations as new cognitive curricula, new characters, bilingual elements, and affective and social education. Early goals emphasized 40 predominantly cognitive objectives aimed at helping the disadvantaged child. Additions have included…

Activities of the Children's Television Workshop in producing its programs, Sesame Street and The Electric Company, and in producing of programing for the mentally retarded, ethnic groups, and community education services are summarized for a three month period. Staff changes and projected budget figures from September 30, 1975 to June 30, 1976…

The quarterly progress report for Children's Television Workshop describes the major activities and accomplishments in production and research for the Sesame Street and Electric Company programs. In addition, activities in community education services, public affairs, personnel, and budget are described. (HAB)

A three-month summary of the production and programing activities of the Children's Television Workshop, producer of Sesame Street and The Electric Company, is presented. Special programing for the mentally retarded and for ethnic groups, ongoing research efforts, and community support activities are summarized. Projected budget figures from…

Looking back over the five years of Sesame Street's existence, it is possible to discern changes in the program in the areas of production, the role of research, and its audience; it is also possible to see the vast impact that the educational television show has had on preschool children both in the United States and abroad. The show's…

During the third quarter of 1973 (July through September) the Children's Television Workshop (CTW) evaluated old material and planned new programing. The fourth season of Sesame Street and the second season of The Electric Company were rerun through the summer by most of the public and commercial television stations that carried the shows…

"The Electric Company" was created by the Children's Television Workshop as an experiment to teach reading to 2nd, 3rd, and 4th grade children having difficulty learning to read. Solidly based on research in the teaching of reading, the curriculum emphasizes decoding skills. The production process included several phases: (1) assembling…

These recommendations on the uses of open-circuit television programing for preschool children are based on a four-month survey of opinions of cognitive psychologists, educators, filmmakers, television producers, and specialists in children's entertainment. The report was written in 1967 prior to the development of the Children's Television…

"The Electric Company" was created by the Children's Television Workshop (CTW) as an experiment in using television to teach reading skills to children in grades 2-4 who were having difficulty learning to read in school. With more than 500 shows completed and four seasons behind it, the series continues to be an experiment. The methods…