To some degree television is the current inheritor of anxiety over the effects of communications from outside the home, and is not alone among mass media in presenting sizeable amounts of violence. However the accessibility, pervasiveness, and very character of television make it the ultimate mass medium, and hence a cause for concern. Television…

Long range effects may be of three varieties: those which are observable in the immediate period subsequent to exposure but are long range because of their continuing repetitive accumulation with each exposure; those which represent the cumulative or delayed impact on individuals of exposure to television; or those which represent the immediate…

Discusses two still unfolding scenarios in the history of television--Surgeon General's inquiry into influence of television violence, and the campaign by health authorities against cigarette smoking--and questions whether there is something to be learned from these experiences in relation to banning television advertising of alcoholic beverages.…

This is a review of research relating to the attributes of portrayals which play a role in affecting aggressive behavior. The effects of portrayal can occur at any of three successive stages: acquisition, disinhibition/stimulation/arousal, performance. The older the individual, the more likely the influence is to be in all three stages of…

Studies and writings on the effects of television on children are reviewed and summarized. Topics are the young people's pattern of exposure to television, the nature of their viewing experience, the way they respond to television, and the direct effects on their values, attitudes and behavior. Research on the influence of television violence on…

The evidence in behalf of the power of parents and others to modify TV's impact is, in fact, evidence that educators have an equally great--or even greater--role to perform. (Author)

This review of recent empirical research on the effects of television on children and teenagers begins by examining the results of two surveys which were conducted to determine the opinions of experts in the field. A brief statement of the findings indicates that experts generally agree that television harms formal scholastic achievement while…

Violence and advertising are the most visible of many issues receiving attention in the formulation of policy by govermental agencies, the television industry, and advocacy groups. The role in policy formulation of empirical research that identifies relationships between television viewing, individual thought, and behavior is growing in several…