Growth in the adventure sector has increased the demands on adventure sport professionals. Satisfying a diverse range of participatory motivations, however, requires an adaptable and flexible workforce. In this discursive paper, we suggested that a narrowing of service skills caused by commodification and sportification are compounded by general…

As a comparatively recent development, the adventure-sports coach struggles for a clear and distinct identity. The generic term "instructor" no longer characterizes the role and function of this subgroup of outdoor professionals. Indeed, although the fields of adventure/outdoor education and leadership are comparatively well researched,…