This paper aims to stimulate debate and prompt further research regarding the training, development and Higher Education (HE) of aspiring adventure professionals (AP's). The design of the paper draws on 10 years of observations and trends within the HE outdoor degree teaching sector, in tandem with the authors' own extensive professional outdoor…

This paper presents a mixed-method investigation of client's perceptions of a good adventure sports coach. Semi-structured interviews were analysed thematically, and the findings used to inform a subsequent larger survey that sought to verify the importance of the themes identified in the interviews. The findings draw an alignment between the…