Children understand that media grant recognition and respect to racial groups that are positively portrayed. Approximately half of the programs in the 1999-2000 broadcast prime time entertainment programming exhibited some diversity in their opening credits casts. This study examined the nature of the portrayals of diversity. The study examined 10…

Because children today are growing up in an era of increasing racial and ethnic diversity and because television provides a steady educational influence on children's attitudes and perceptions, it is important to examine the extent to which television programming reflects diversity in all its forms. This study was commissioned by Children Now to…