As a predominant research method, the mail survey has been the subject of a considerable body of research. Several major reviews of research have been published that attempt to synthesize findings of empirical studies and identify techniques that stimulate responses. The review articles are examined, identifying procedures and potential…

The purpose of this review was to look for trends across time in response rates and variables studied for published mail surveys and to compare response rates and variables studied for different target populations. Studies were identified in databases in four fields: education, psychology, business and marketing, and sociology. A total of 225…

A checklist of characteristics of effective mail questionnaires was developed that reflects some degree of consensus among experts in survey research and that can serve as a guide to novices designing a questionnaire. Journal and book sources of information about mail questionnaires were reviewed to yield 83 items in 7 categories that comprised…