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Boninger, Faith; Molnar, Alex – Commercialism in Education Research Unit, 2016
Digital technologies used by marketers continue to evolve. Sophisticated and personalized, they help ensure that today's children and adolescents are constantly connected and available to advertisers wherever they may roam. Moreover, because digital technologies enable extensive personalization, they amplify opportunities for marketers to take…
Descriptors: Privacy, Information Security, Student Records, Data Collection