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Black, Rebecca W.; Korobkova, Ksenia; Epler, Alexandra – Journal of Early Childhood Literacy, 2014
This paper examines the ways in which Mattel's "Barbie Girls" and "Xtractaurs," online sites aimed at girls and boys of six years of age and up, respectively, offer markedly distinct literate and semiotic resources for their young users. Analysis focuses on the multimodal layers of meaning and the mediating tools,…
Descriptors: Play, Interaction, Content Analysis, Web Sites