Descriptor
| Business Communication | 1 |
| Business Education | 1 |
| Electronic Mail | 1 |
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| Internet | 1 |
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| Delta Pi Epsilon Journal | 1 |
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| Alexander, Melody W. | 1 |
| Truell, Allen D. | 1 |
| Whitesel, Joel A. | 1 |
| Zhao, Jensen J. | 1 |
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Direct linkTruell, Allen D.; Zhao, Jensen J.; Alexander, Melody W.; Whitesel, Joel A. – Delta Pi Epsilon Journal, 2005
The Internet and its component parts, email and the World Wide Web (Web), have had a tremendous impact on how companies communicate with their various audiences. Thus, the twofold purpose of this study was (a) to determine the characteristics of "Fortune 500" company homepage components and (b) to determine the communication effectiveness of…
Descriptors: Internet, Electronic Mail, Sample Size, Information Technology
