In this teaching case, we describe an experiential learning project that allows students to perform sentiment analysis on a set of tweets (posts made on the social media platform, Twitter) by collecting and analyzing posts that include key words selected by the students. Sentiment analysis refers to the process of identifying and categorizing…

"Place" is a central concept in geography. Geographers focus considerable attention on describing and understanding the nature of places and variations from one place to another. The collection of data and the measurement and analysis of the characteristics of a place requires that its boundaries are defined. How and where we draw…

Courses: Introduction to Communication, Interpersonal Communication, Communication Theory, and Health Communication across face-to-face, hybrid, and online formats. Objectives: Students will demonstrate an understanding of interpersonal communication concepts and theories by (1) identifying artifacts that illustrate the unique features of…

Students routinely take part in group assignments, but many faculty fail to provide a supportive work environment. The author argues the value of team building and introduces a conceptual framework for developing multipart group assignments. The author's purpose is to provide management faculty a framework for an interactive group assignment in an…

Students who know how to collaborate successfully in the classroom will be better prepared for professional success in a world where we are expected to work well with others. Students learn collaboratively, and acquire the skills needed to organize and complete collaborative work, when they participate in thoughtfully-designed learning activities.…

Student-produced videos are assignments that can increase students' understanding of course content. This teaching note describes how an undergraduate Human Behavior in the Social Environment I course used student-produced public service announcement videos to develop an understanding of the different life stages in humans. The advantages and…

Students in introductory college science courses often have a simplified understanding of the scientific method. To introduce students to the complexity of the scientific process and the value of empirical observations, I implemented a semester-long assignment that required introductory-level college science students to build and calibrate weather…

This teaching case describes the functionality of an applicant processing system designed for a fictitious hotel chain. The system detailed in the case includes a webform where applicants complete and submit job applications. The system also includes a desktop application used by hotel managers and Human Resources to track applications and process…

Sponsored content, in-feed ads, and advertorials are innovative ways to promote brands. However, there are limited resources on how to use these advertising techniques. The Native Advertising project and debate helps students (a) gain knowledge and experience with current advertising practices and (b) engage in deliberation regarding a promotional…

This article offers readers 13 "My Favorite Assignments" that were presented at the Association for Business Communication's 83rd annual conference held in Miami, Florida, in 2018. The teaching innovations offered include assignments that present quick, fun icebreaker exercises; visual communication and diversity; rhetoric; email; and…

Linear algebra students are typically introduced to the problem of how to convert from one coordinate system to another in a very abstract way. Often, two bases for a given vector space are provided, and students are taught how to determine a transition matrix to be used for changing coordinates. If students are successful in memorizing this…

Students do not always realize that after graduating they will be expected to apply what they have learned. For accreditation purposes, most universities survey graduates to assess and evaluate the perceived relevance of the curriculum, but these assessments often occur years after graduation. Assessment of applied learning should occur earlier…

One of the most significant hurdles to overcome in teaching law to business students is getting them to recognize and appreciate the real-world applicability of the law, a seemingly esoteric and irrelevant discipline. This hurdle is especially challenging when teaching Legal and Ethical Environment of Business (LEEB), a course that most business…

New research points to the future of education as online, student-centered, collaborative, and community-based--all largely absent from today's educational landscape. This timely guide shows middle, high school, and college students how to undertake research to address challenges in their curriculum and communities. The approach is deliberately…

This article, the first of a two-part series, offers readers 13 teaching innovations debuted at the 2017 Association for Business Communication's annual conference in Dublin, Ireland. Assignment topics presented here include communication strategy and message-packaging skills, deep communication insights, and career and personal development.…