The aim of this article is to provide a concise overview of the theoretical assumptions of behaviorism, which generally informs "traditional" approaches to sport coaching. B.F. Skinner's (1904--1990) theory of operant conditioning is discussed, alongside considerations for sport coaching practice. For coaches who draw upon the principles…

Contends that, although the operant approach to psychology is based on objective empirical observations, much of psychology is filled with subjective, interpretive terminology. Argues that such terminology produces confusion over the definitions of basic operant concepts. Suggests a solution that defines the concepts of positive and negative…

Describes a classroom demonstration using differential reinforcement to shape student participation in a small psychology laboratory. Concludes that the technique was useful for illustrating how reinforcers shape behavior. Suggests that the demonstration facilitated understanding of operant conditioning procedures and encouraged more equitable…