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Considine, David M.; Haley, Gail E. – 1999
Connecting the curriculum of the K-12 classroom with the "curriculum of the living room," this book helps teachers and library media specialists maintain a viable program of visual (or media) literacy by presenting background information on the visual literacy movement and dozens of effective strategies and classroom activities that are ready to…
Descriptors: Advertising, Audience Awareness, Class Activities, Elementary Secondary Education
Franza, August – 1989
This student workbook provides information about mass media and invites students to consider and respond to that information. Students are encouraged to use reading, writing, researching, critical thinking, interpreting, and debating skills in their responses. The book is organized into 8 chapters: (1) "The World of Media"; (2) "Television: Is…
Descriptors: Advertising, Critical Thinking, Critical Viewing, Elementary Secondary Education
Smigielski, Alan – Art to Zoo, Teaching with the Power of Objects, 1995
Each of the four annual issues of this publication explores a single topic through an interdisciplinary, multicultural approach. Science-based technologies and their impact on the lives of everyday citizens are the focus of this issue. Activities encourage students to think about the profound influence science-based technologies had on U.S.…
Descriptors: Advertising, Art, Art Education, Curriculum Enrichment
Considine, David M.; Haley, Gail E. – 1992
This book argues that people live simultaneously in two different cultures. Values of the first culture are imparted to children through curriculum in the nation's public school classrooms. The second culture is the world of mass communication that promotes consumption, instant gratification, and impulse. The clash between these cultures confronts…
Descriptors: Advertising, Agenda Setting, Critical Thinking, Critical Viewing