The use of stories in business ethics education is arguably as old as business ethics education. Recent advances in the psychology of stories show us how stories promote consideration of the human impact of business activity. While several books, journal articles, and other sources provide resource lists of novels and dramas for business ethics…

Sponsored content, in-feed ads, and advertorials are innovative ways to promote brands. However, there are limited resources on how to use these advertising techniques. The Native Advertising project and debate helps students (a) gain knowledge and experience with current advertising practices and (b) engage in deliberation regarding a promotional…

Business ethics may be defined as "the principles, values and standards that guide behavior in the world of business." The importance of ethical awareness in business transactions and education is widely recognized, and evidence shows that ethics education can influence decision making in the workplace. As a result, colleges of business often…

Classroom instruction continues to change dramatically with new technology and pedagogy. Faculty aspire to develop innovative programs and creative education while seeking effective teaching strategies that capitalize on emerging technology and invoke student interest and involvement. Research shows that student involvement, hands-on projects, and…

Courses designed specifically to develop students' managerial skills began to emerge in the 1980s, in response to criticism of the theoretical and quantitative orientation of business school coursework. Since then, a number of management textbooks focusing on skills-based learning have been published, and many instructors have become…

The goal of this paper is to provide specific suggestions for teaching adult business professionals. The suggestions we present are based on our combined experiences as instructors of business professionals who have returned to school for continuing education and as adult learners ourselves. In this article, we discuss the unique characteristics…

Students are socialized to value grades, sometimes more than learning. Although many teachers are devoted to a learning-centered approach, others signal by their actions a deep-set interest in grading. The authors used a 2 x 2 matrix to analyze potential matches and mismatches between teacher orientation and student orientation. The implications…

This paper informs business instructors and educators about XBRL (Extensible Business Reporting Language) so that they can introduce it to their students and expand their students' understanding of how it relates to the accounting profession. Even though the financial community has entered a new age with this standardized reporting language, many…

Value chain analysis is widely taught in business schools and applied by practitioners to improve business performance. Despite its ubiquity, many students struggle to understand and apply value chain concepts in practice. JetFighter uses a complex manufacturing process (making intricate paper planes) to provide students an opportunity to enhance…

This paper presents a case study in which the principles of scholarship were applied to designing an approach to learning suitable for large classes. While this case study describes an Australian first year Business Law unit, the findings presented in this paper would be relevant to a wide range of teachers faced with large enrollments in first…

Examines the role of differentiated papers in Mode One Business Studies tests in promoting the goals of the United Kingdom's General Certificate of Secondary Education (GCSE). Explores the matching of candidates to papers, targeting papers, the nature of questions asked, and grading. Concludes that the technique allows students to advance through…

Students in an evening MBA program were given the opportunity to respond to the following four questions: (a) Have you ever had the feeling that a faculty member or instructor had "given up" on you and your learning in a course? (b) What did the faculty member or instructor do or not do to give you that feeling? (d) What did you do as a result of…

Presents the conclusions of the Economics Association's Primary Economic Awareness Working Group. Discusses the need for economic awareness instruction in the British elementary schools. Offers examples and identifies sources of support for economic awareness instruction. Argues that economics education can be developed as a continuum in the…

Reports the results of a project designed to analyze the employment related needs of students in post secondary education. Describes the questionnaire used as the major instrument for the project. Analyzes the results relative to students and tutors, courses, industries, firms, employers and trade unionists, and makes recommendations. (KO)

Describes development of an enterprise education program at the University of Lancaster. Includes the development of business/enterprise awareness, acquisition of transferable personal skills useful in subsequent employment, and completion of a project in a working environment. Concludes that success of the program will depend on how it is…