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Faust, Paula J., Ed. – 1983
A comprehensive introduction to all phases of college fund-raising is presented in 14 chapters. Attention is directed to the philosophy behind development, development's role in institutional advancement, and the personal qualities that lead to success in fund-raising. Basic principles also are covered for the following: annual giving, the capital…
Descriptors: Business, Capital, Donors, Educational Finance
Strand, Bobbie J., Ed.; Hunt, Susan, Ed. – 1986
Advice on prospect research to help colleges raise more money from major donors is provided in 14 chapters, and 15 sample forms for processing research are appended. The advice covers how to discover prospects' interests and assets, and the potential match of a donor to the college's needs. Chapters address: collecting, organizing, and evaluating…
Descriptors: Agency Role, Business, Donors, Financial Support