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Cockriel, Irvin W. – 1983
A study was conducted to determine whether alumni who were previous scholarship recipients were more likely to pledge financial assistance to their alma mater than were alumni who were not financially assisted. A total of 140 alumni were to be contacted through a regular phonathon, with a special script for the 70 previous scholarship recipients.…
Descriptors: Alumni, Donors, Financial Support, Fund Raising
McKenna, Barbara, Comp. – 1983
A guide for conducting alumni surveys is presented, including 22 sample questionnaires. The first section on planning an effective survey strategy includes the following five articles: "Let's Take a Survey" (Cletis Pride); "Surveying Your Alumni: Or an Unexamined College Is Not Worth Loving" (Jocelyn Bartkevicius); "Make Your Survey Scientific"…
Descriptors: Alumni, Attitude Measures, Biographical Inventories, College Graduates