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Lima, Marcos – John Wiley & Sons, Inc, 2021
This book is a compilation of tools, techniques and frameworks for use in the field of entrepreneurship and innovation (E&I) education. Developed and honed over the past two decades, these teaching approaches are combined with well-versed practical insight. As professors know all too well, the human brain cannot articulate more than three or…
Descriptors: Entrepreneurship, Innovation, Teaching Methods, Cognitive Structures