A study examined the strategies used in 11 "get-out-the-vote" (GOTV) 1982 direct mail campaign letters, which were mailed on behalf of Republican candidates in two gubernatorial, one congressional, and one U.S. Senate race. All letters were mailed from four states with different political climates: Illinois, Minnesota, California, and…

This paper considers discourse models of knowledge and use and social problem solving that revive the tradition of dialectical reasoning (the broader term) or rhetoric, i.e., the art of using language, in speaking or writing, to convince others that something is true, right, or better. Discourse models of knowledge use allow taking the…

Henry Ward Beecher was America's most prominent 19th century liberal preacher and a major spokesperson for New England Transcendentalism. His philosophy integrated four fundamental themes: the creation of a moral code based on the internalization of values and peer group pressures, the establishment of the reform ideal of the impartial nonpartisan…

The field of communication seems to ignore how religious commitment informs communication practices. According to the research of B. A. Kosmin and S. P. Lachman, religion "counts in American society." Still, a survey of publications showed that very few scholars consider religion an important topic for communication research. Over the…

One approach to field theory in argumentation begins with a description of argumentation and, by identifying similarities or regularities in discursive practice, attempts to induce the nature and characteristics of a field. The controversy surrounding the use of Laetrile, a proposed cancer treatment, provides an example of this approach. Assuming…

Communication scholars have recently focused attention on songs as artifacts of popular culture. Current literature implies that the contexts of music communication are defined by the relationships that songs establish between artists and their audience: persuasive, expressive, and commercial. As the commercialization of music is an inherently…

This paper reviews recent social psychology studies on the influence of message characteristics, issue involvement, and the subject's cognitive response on perceptions of the communicator. The Elaboration Likelihood Model (ELM) is used as a framework to discuss various approaches to persuasion, particularly central and peripheral routes to…

Of the many specific situations in which the exercise of suasory influence may be necessary to assure that a decision making group meets its analytical responsibilities, five appear to be particularly important. These are circumstances in which (1) a group is violating accepted procedural norms, (2) an authority figure or high status group member…

To explore the impact of the environment on perceptions of compliance gaining situations, 97 university students were asked to recall and describe situations in which they had had to persuade someone to do something. Their descriptions of compliance gaining situations were then evaluated for similarity by three additional groups of students. The…

This collection of abstracts is part of a continuing series providing information on recent doctoral dissertations. The 11 titles deal with the following topics: (1) applying Burke's cluster-agon method to Betty Friedan's rhetoric; (2) the rhetoric of nonviolent action; (3) the president's wife as public communicator; (4) the identification and…

This collection of abstracts is part of a continuing series providing information on recent doctoral dissertations. The 10 titles deal with the following topics: (1) how speech acts in advertisements relate to the purpose of selling merchandise; (2) the use and evaluation of accounts in problematic episodes; (3) rhetoric as a way of knowing; (4)…

This collection of abstracts is part of a continuing series providing information on recent doctoral dissertations. The 13 titles deal with the following topics: (1) collective bargaining in higher education; (2) decoding nonverbal communication and clinical effectiveness; (3) the need for interpersonal communication training for Texas peace…