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The Effects of Uniqueness-Relevant Feedback and Strength of Need for Uniqueness on the Social Behaviors and Perceptions of Individual Group Discussants.
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Case, Thomas L.; Rosen, Sidney – 1984
Uniqueness theory suggests that individuals are most comfortable with the thought that they are moderately different or unique from others. To test whether individuals with a high need for uniqueness are perceived as being different from those with a low need for uniqueness, 144 college students participated in a two-part study. In part one,…
Descriptors: College Students, Conformity, Congruence (Psychology), Feedback