This book is designed as a resource for educators who teach business content in a variety of instructional settings. It contains case studies representing all functional areas of business, including corporate training, for grades 7 through graduate education. Chapter 1 provides an overview of the case study method. The history of the case method,…

This resource is designed to provide Ohio labor market information for use with advisory committees to stimulate and inform dialogue about the current evaluation and future planning of programs. It provides reports for 23 career fields in 6 career clusters. Each report highlights careers and occupations in the field and answers these questions:…

The case description of an adult education program in Norway contained in this document is part of a set that reflects a cooperative effort by adult educators to increase international understanding of various educational programs for adults in their societal context. A face sheet provides this information: name, organization, and address of the…

These teacher's materials are intended to support trainers as they conduct a 1-day course on each of the following topics regarding the hotel and catering industry in Great Britain: the customer perspective, customer service standards, and quality control. The first section explains how to use the materials. The instructions for conducting each…

This internship handbook for international business and business French at Holy Family College presents a rationale for internship programs, outlines program objectives and requirements, and identifies goals and objectives for student outcomes. Part I describes an internship program as a structured learning situation wherein a student applies…

Discusses how foreign language departments can lead in the development of interdisciplinary and multidisciplinary curricula because of their vast experience with multidisciplinary work. Particular focus is on the less commonly taught languages, which offer rich and neglected academic resources that can help demystify foreign cultures and diversify…

The components of an undergraduate international business (IB) course, developed and taught according to corporate suggestions, are correlated with the importance ascribed to them by students taking the class. Students felt all 21 components should be emphasized, especially the sociocultural/political/legal forces in IB, international finance, and…

Technologies can help overcome some human problems in strategic planning. Group Support Systems technology allows issues to be divorced from the people proposing them and allows debatelike discussion. Strategic Conferencing with a multiattribute value model supports shared understanding and provides modeled scenarios of consequences. Mental…

Western management literature presents a model of organizational life that may or may not be appropriate in a non-Western business context. A Hong Kong study suggests even students professing to be westernized maintain home cultural attitudes. It is argued that non-Western management teachers have the added responsibility of relating Western…

A survey of 122 college teachers of marketing courses investigated the extent and methods of their inclusion of international marketing into the course curriculum. Findings suggest that, among those teaching international marketing, how they acquired their international knowledge had a significant effect on how they taught international marketing.…

A survey of 1956-91 business school alumni (n=2,000) found marginal probability of giving significantly related to time since graduation, major, willingness to recommend the institution to others, household attributes, family ties to the university, number of other donors known, and availability of employee matching-gift programs. The model…

A survey of 123 academic advisers for Master's in Business Administration (MBA) students investigated the role of four groups of variables (job characteristics, program size/diversity, student characteristics, advisor characteristics) in advisors' job satisfaction. Results showed role clarity, work status (full- vs. part-time), student…

Six case studies were conducted on the use of business games and simulations in higher education. Results showed that cognitive learning was greatly affected by particular approaches of students; competitiveness tends to have a negative effect on cognitive gains; and learning is enhanced by advance briefing and tutor involvement during the game.…

A law professor explains how he came to view legal problem solving as the driving concept in law school curriculum design and draws on personal experience and a survey of students concerning teaching methods in a commercial law course. He outlines six curriculum design principles for teaching legal problem solving. (MSE)

College and university marketing departments should use the technique of positioning to increase enrollments. The triangular approach to positioning uses close scrutiny of the student profile, the benefits marketing courses offer, and the competition the department faces within and outside the business school. The technique can also be used by…