Graphic design expert Jan White presents five principles to make alumni magazines more dynamic and more relevant to readers: (1) reach the reader; (2) write better captions; (3) pack photographs with power; (4) keep the design consistent; and (5) effectively integrate visual material and text. (MDM)

This article provides advice from editors of alumni magazines on how to improve such periodicals: (1) get better writers; (2) improve content; (3) improve design quality; (4) multiply good ideas; (5) make the most of photographs; (6) achieve savings in design; (7) get a bigger budget; and (8) manage magazine staff. (MDM)