Different types of donors may respond better to different types of approaches. Models built for four major donor groups (alumni, nonalumni individuals, business organizations) are described. (MLW)

Research on voluntary college mergers led to development of a model predicting the probability of a merger with 80-100 percent accuracy. The model was based on fundamental governing board concerns about mission, risk, and reputation. Results reveal the merger negotiation process is dynamic and reveals characteristics of successful approaches. (MSE)

Student admission criteria and a college's advising and recruitment efforts are viewed from the perspective of a growing higher education establishment trying to attract students. A student selection model is proposed, derived from an "innovation-decision process" (Rogers and Shoemaker), which focuses on applicant behavior and decision-making…

The behavior of universities is considered from an economic perspective. It is assumed that both the administration and the faculty pursue goals consistent with their own self-interests. In addition to reviewing studies from other disciplines, the market in which institutions compete is described, and a formal model of the university as a…