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Newell, G. Kathleen; And Others – Journal of Nutrition Education, 1985
Assessed the effectiveness of two types of messages in improving nutrition knowledge, food shopping practices, and dietary intakes. The messages were: (1) sender-oriented, based on socioeconomic and demographic characteristics of mothers; and (2) receiver-oriented, based on specific nutrition orientations. Results show that the first type of…
Descriptors: Behavior Change, Communication (Thought Transfer), Dietetics, Food