This monograph examines the philanthropic contributions of individuals through the existing literature and proposes future philanthropic and fundraising research that can help fill the theoretical void in the literature, thereby improving future research and fundraising in higher education. It covers the major approaches, topics, and theories…

In response to school funding problems, local education foundations have been established in many communities. This article summarizes results of a survey of 32 foundations in 13 states and describes establishment procedures and numerous benefits, including energetic grassroots support for schools. Includes five references. (MLH)

Describes an alumni foundation formed at a Tulsa, Oklahoma, high school. Since 1972, the group has tried to promote the school by building pride in students and teachers, furnishing needed equipment, beautifying the campus, sponsoring "outside" educators, and rebuilding alumni loyalty. The key to success was good communication with the…

A training manual for volunteer fund-raisers is presented. The technique of soliciting is described and an interview with top volunteer Jerome Stone on fund-raising is included (MLW)

Interviews with 30 million-dollar donors to colleges and universities, including 17 individuals and representatives of 8 corporations and 5 foundations, revealed that donors gave with the expectation of receiving some return but sought indirect rather than direct benefit: enhancement of the institution, community, or society at large. (MSE)

This article offers college and university administrators 23 ideas for encouraging corporate matching gifts from annual fund donors. Principles include spreading the word to donors; collecting company and donor data; approaching companies directly; segmenting the donor pool; integrating programs; and following leads. Also suggested are ways to…

This article describes several university fund-raising programs that encourage the use of credit cards and electronic fund transfer in alumni giving. Noted are some problems and guidelines on setting up the system, working with the bank, appointing an in-house expert, and maintaining personal contacts with donors. (DB)

A stewardship report, a well-done report sent regularly to give a donor information on the use of a gift, assures the donor that the institution appreciates the gift and the giver. Some techniques are given for making stewardship reports as effective as possible. (MLW)

The key to fund raising is the donor, and fund raisers should learn to cultivate potential donors, approach them with goals compatible with their own, supplement their thinking, get them involved, and swamp them with gratitude. (MSE)

To raise money for endowment, there needs to be a mix of strong leadership, solid fund-raising technique, and confidence-inspiring endowment fund management. These ingredients have helped Berea College increase its endowment to more than $100 million. (MLW)

Personal solicitation is seen as the most effective way to produce a gift. Specific steps for solicitation are identified: preparation, approach, presentation, and close. Leadership and volunteer training needed for the annual fund drive are discussed. University of Georgia examples are included. (MLW)

This article discusses techniques for calculating the net worth of prospective college and university donors, explaining how to base a net worth calculation on known statistical averages. It then reviews several formulas for estimating a person's giving ability. (MDM)

The private sector is a mostly untapped source of student financial aid. Colleges and universities themselves are the largest sources of funds, but corporate sources are important. The Citizens' Scholarship Foundation of America (CFSA) administers over 720 scholarship programs for corporate and other sponsors, up from 400 five years ago; other…

The report of the Pittsburg State University (Kansas) development program for fiscal year (FY) 1991 addresses the annual fund, planned giving, the Pittsburg State University (PSU) Foundation, the Capital Campaign, and development plans for FY 1992. The university strives to provide additional private funding to supplement state support. Total…

The report of the Pittsburg State University (Kansas) development program for fiscal year (FY) 1989 addresses the annual fund, the campaign for distinction, the Pittsburg State University (PSU) Foundation, and development plans for FY 1990. The university strives to provide additional private funding to supplement state support. Total private…