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Miller, Debra A.; Rose, Patricia B. – Journal of Marketing for Higher Education, 1994
A study of 308 communications professionals in south Florida investigated interest in graduate programs, both formal degree programs and professional continuing education. Results indicate the primary reason for enrollment in a formal degree program is not economic but perceived benefit to the employer. More minority group members wanted formal…
Descriptors: Academic Aspiration, College Administration, College Choice, Communications
Florida State Dept. of Education, Tallahassee. Office of Postsecondary Education Coordination. – 1994
Designed to help school counselors facilitate the transition from high school to postsecondary education, this annually updated handbook provides information about the various kinds of postsecondary educational opportunities available in Florida. Procedural and financial information, important to those students who will be seeking additional…
Descriptors: Admission (School), College Bound Students, College Choice, College Preparation