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Antilla, Madeline; DeMonet, J. – 1999
In this lesson, students work as marketing teams hired by a U.S. fast food company to study the feasibility of selling fast food in Latin America. Teams are composed of cultural, production, marketing, and advertising experts. Each marketing team will investigate a product and a Latin American country. Teams will present their research and…
Descriptors: Academic Standards, Area Studies, Business, Cooperative Learning
Ohio State Univ., Columbus. Center on Education and Training for Employment. – 1994
This instructor guide for a unit on business plans in the PACE (Program for Acquiring Competence in Entrepreneurship) curriculum includes the full text of the student module and lesson plans, instructional suggestions, and other teacher resources. The competencies that are incorporated into this module are at Level 3 of learning--starting and…
Descriptors: Administrators, Behavioral Objectives, Business Administration, Business Education
Ohio State Univ., Columbus. Center on Education and Training for Employment. – 1994
This instructor guide for a unit on location in the PACE (Program for Acquiring Competence in Entrepreneurship) curriculum includes the full text of the student module and lesson plans, instructional suggestions, and other teacher resources. The competencies that are incorporated into this module are at Level 3 of learning--starting and managing…
Descriptors: Administrators, Behavioral Objectives, Business Administration, Business Education