What is your school library's brand? This book will help school librarians improve their practice and strengthen their influence within their learning communities, increasing positive perceptions of school libraries through developing a brand in alignment with the AASL Standards. Branding isn't just for companies and celebrities. Your school…

This prestige study surveyed full-time faculty of American Library Association (ALA)-accredited programs in library and information studies regarding library and information science (LIS) journals. Faculty were asked to rate a list of eighty-nine LIS journals on a scale from 1 to 5 based on each journal's importance to their research and teaching.…

This paper explores the relationship between a peer-assessed reputation rating for each of the 247 doctoral universities and cross-institutional performance indicators for universities and their libraries. Using multiple regression, the variable of library expenditures, was the only consistently significant one using combinations of variables.…

Any organization must build a good reputation and image in order to "anchor" its relevance and indispensability in the minds of a wide variety of audiences. Many commercial organizations maximize opportunities to raise favourable awareness about what they do--and their techniques and approaches can be applied to libraries. Examples from…

In the fall of 2007, ebrary surveyed 906 faculty from around the world, asking them how they used electronic resources. This article, focusing on the responses of faculty to a few survey questions, finds some expected and surprising attitudes that faculty have about electronic resources for their own and students' research. (Contains 2 notes.)

Refutes the claim that top-rated programs in library science tend to maintain and enhance their reputation by hiring their own and each other's graduates and that this pattern of inbreeding was likely to be harmful to the field. Concludes convincing evidence was not provided and the true situation may be other than claimed. (PEN)