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Direct linkAdams, Carolyn; Ressel, Margret J.; Silva, Erin S. – Resource Sharing & Information Networks, 2009
This article provides a practitioner's guide to marketing user-initiated borrowing at the point of need. By reviewing interlibrary loan book requests and manually transferring them to an INN-Reach consortial system, Link+, the University of Nevada, Reno Libraries were able to successfully market the service, deliver materials faster, and save…
Descriptors: Library Services, Academic Libraries, Marketing, Users (Information)
