Descriptor
| Adult Education | 1 |
| Employment Programs | 1 |
| Job Training | 1 |
| Marketing | 1 |
| Mass Media | 1 |
| Public Relations | 1 |
| Publicity | 1 |
| Recruitment | 1 |
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Author
| Newton, Greg | 1 |
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| Guides - General | 1 |
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| Community | 1 |
| Practitioners | 1 |
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Newton, Greg – 1986
This workbook presents the essential principles of successful marketing and applies the proven strategies used by the private sector to attract customers for their products to the recruitment of clients for employment and training programs. It also provides the tools and how-to's to develop recruitment strategies. Informative materials, lists of…
Descriptors: Adult Education, Employment Programs, Job Training, Marketing
