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Bush, S. D.; Pelaez, N. J.; Rudd, J. A.; Stevens, M. T.; Williams, K. S.; Allen, D. E.; Tanner, K. D. – CBE - Life Sciences Education, 2006
In this article, the authors highlight an issue in science education facing many university and college science departments: hiring faculty who can bring to the department specialized expertise in science education. To begin to address this issue, a collaborative team of tenure-track faculty--all of whom are primarily trained in science and have…
Descriptors: Personnel Selection, Science Departments, Science Education, College Faculty
Montanari, Ellen Orton – 1992
Written for administrators of early childhood program centers, this book offers tips on how to increase enrollment. The book offers suggestions rather than a theoretical overview or a comprehensive marketing strategy. Suggestions offered include: (1) Offer a quality program; (2) be aware of your target market; (3) make your program unique; (4)…
Descriptors: Child Development Centers, Day Care Centers, Early Childhood Education, Enrollment
Yancey, Elizabeth – 1990
The underrepresentation in gifted programs of students who are members of minority or other groups warrants increased attention from educators. With the continuing quest for both equity and excellence in public education, there is a renewed interest in ensuring the participation of minority students in gifted programs and in bridging the gap…
Descriptors: Administrator Guides, Definitions, Gifted, Minority Group Children
Baron, Patricia B. – Communicator, 1987
A study of graduate student recruitment practices was conducted in the spring of 1986 to determine the current practice of graduate schools and to determine the extent to which they are using marketing techniques. The members of the Council of Graduate Schools were surveyed; 250 graduate schools responded (69% response rate). Questions concerned…
Descriptors: Graduate Students, Graduate Study, Higher Education, Marketing
Rodriquez, Irene V. – 1984
This digest reviews a variety of strategies that might be employed by school districts, teacher education institutions, and state educational agencies to attract, train, and retrain Hispanic teachers in math and science. The need for long-term solutions is discussed. Five action-oriented steps to attract Hispanic high school graduates into the…
Descriptors: Higher Education, Hispanic Americans, Incentives, Mathematics Teachers
O'Brien, Peter – Journal of Tertiary Educational Administration, 1987
A discussion of strategies marketing in higher education focuses on the social marketing approach, outlining a conceptual framework, and looking at specific concerns and costs. The issue of entrepreneurialism's effect on higher education institutions is considered. (MSE)
Descriptors: College Role, Costs, Entrepreneurship, Foreign Countries
Merante, Joseph A. – College Board Review, 1987
To manage enrollments, today's colleges and universities must incorporate marketing strategies and organizational changes that until now have generally been used only by business and other private sector professionals. (MSE)
Descriptors: College Administration, Enrollment Rate, Enrollment Trends, Higher Education
Fleischmann, John; Olson, Ann V. – Journal of the College and University Personnel Association, 1985
Results of a national survey of two- and four-year colleges concerning their policies and procedures for nonfaculty personnel recruitment and advertising are reported. A list of participating institutions and the survey instrument and cover letter are included. (MSE)
Descriptors: Advertising, College Administration, Employment Practices, Higher Education
Joines, Richard C. – American School Board Journal, 1986
Describes the use of an assessment center in evaluating candidates during a search for a new superintendent. Includes a brief article that points out the problems in using assessment centers for hiring evaluations. (MD)
Descriptors: Administrator Selection, Assessment Centers (Personnel), Elementary Secondary Education, Employment Interviews
Lovely, Suzette – Association for Supervision and Curriculum Development, 2004
"Help Wanted" signs are springing up outside schools. The shortage of school administrators is not coming, it is here. To thwart the shortage and keep schools on the cutting edge, diligence in cultivating, training, and inspiring a new generation of school leaders--especially for the principalship, must be exercised. Staffing the Principalship…
Descriptors: Teacher Leadership, School Districts, Principals, Administrator Effectiveness
Recruiting New Teachers, Inc., Belmont, MA. – 1998
This handbook is designed to help beginning evaluators of teacher recruitment programs. It addresses the information and assessment needs of teacher recruitment programs. It takes a hands-on approach and includes worksheets and instructions for using them. After presenting tips for getting started, the handbook offers eight steps to successful…
Descriptors: Data Analysis, Data Collection, Data Interpretation, Elementary Secondary Education
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Gage, Molly M.; Wishon, Phillip M. – Early Child Development and Care, 1988
Discusses the importance of parent-support groups for parents with handicapped children. Uses the case of the Mile High Down's Syndrome Association in Colorado to examine issues related to establishing and maintaining a parent-support group. (RJC)
Descriptors: Administrative Organization, Children, Disabilities, Downs Syndrome
Hall, Cindy – Currents, 1993
To market their institutions effectively, college advancement professionals need to understand that marketing encompasses several specific activities and begins with the customer's needs, not the institution's. The administrator must know the institution thoroughly before developing a marketing plan and be able to develop and adapt marketing…
Descriptors: Administrator Role, College Planning, College Role, Higher Education
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Turner, David – Higher Education Review, 1992
The model for analyzing the funding system used by the United Kingdom's Polytechnics and Colleges Funding Council (PCFC) is described, focusing on the mechanisms through which tuition policy is developed. It is concluded that a linear programing approach is useful in analyzing the impact of funding policy on institutions. (MSE)
Descriptors: Educational Finance, Financial Support, Foreign Countries, Higher Education
Frase, Larry E. – Executive Educator, 1991
School executives can ensure themselves a superior teaching force by aggressively seeking applicants from numerous teacher education institutions, inviting teachers to visit schools, observing candidates in the classroom as part of the selection process, and using intelligent interviewing practices. Del Stover's sidebar reviews John Goodlad's…
Descriptors: Administrator Responsibility, Beginning Teachers, Elementary Secondary Education, Employment Interviews
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