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| Currents | 1 |
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| Benavidez, Max | 1 |
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| Journal Articles | 1 |
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Benavidez, Max – Currents, 1996
The role of the college public relations office in finding and disseminating interesting information about in-house scientific research is discussed, and some suggestions are offered. Strategies for seeking out stories on campus and for managing contact with the media are detailed. Conflicts that the public relations professional may encounter are…
Descriptors: College Administration, College Faculty, Faculty College Relationship, Higher Education
